"Address Is Approximat" by Tom Jenkins (Theory Films)
A beautiful short animated film executed wonderfully through sound, lighting, and motion. Simple, thoughtful, and warm, this is a film that captures the emotions cinema has on our interaction with products and designs.
Trailer for Outliers, Vol 1: Iceland by Scenic TV. Started with a collaboration of Chicago filmmakers, photographers, and musicians, Scenic’s Kickstarter project has reached its goal to meet production costs. The film plans to document the Icelandic way of life through culture and landscape. As compelling the trailer seems, it will be intriguing to see what the final film will be like. Beautiful, haunting, and ephemeral I’m sure.
This week Fast Company Design ran a story on a student film app called “Cinemetrics.” Created by student designer Frederic Brodbeck, the app has yet to be developed for the public. Not sure if Brodbeck is aware or referencing this cinemetrics. Either way the video presentation is still quite compelling and the design is simple, clean, and effective. Kudos to him for seeing an opportunity and executing it well. For more insight to the app and its developer, please read the article.